Barry Phillips
Barry Phillips was appointed as Lakeland’s new Chief Revenue Officer on June 14, 2024. He joins us with over 37 years of experience in global sales leadership, revenue growth, and strategic market development, particularly in the fire services space. He has a proven track record of transforming sales organizations and driving significant revenue growth across numerous safety-focused industries. Barry has held senior positions at leading safety products manufacturers and distributor companies, where he successfully led global B2B sales, marketing, service, and operations teams. His extensive experience in fire services organizations, private equity portfolio companies, and industry standards associations, as well as his ability to drive value through customer intimacy and core competencies, make him a valuable addition to our team.
As CRO, Barry will report directly to Jim Jenkins, CEO, and will oversee all of Lakeland’s global sales, sales operations, marketing and product management functions. He will also help lead Lakeland's growth, expansion, and M&A integration in the fire services segment.